American Idol Boss Made “So You Think You Could Fight” With Triller
“American Idol” and “So You Think You Can Dance” producer and visionary Nigel Lythgoe joins forces with Triller Fight Club to launch new series “So You Think You Can Fight”
Lythgoe also named Creative Partner and Executive Producer of Triller Fight Club Events, will bring visionary style to Triller’s fight and music performances
Los Angeles (May 13, 2021) —- Nigel Lythgoe, the TV mega-producer and creative force behind the powerful global TV franchises “American Idol” and “So You Think You Can Dance”, partners with disruptive technology platform Triller Fight Club to create a new series, “So you think you can fight,” it was announced today. The hour-long weekly series is part of a new global relationship between Triller Fight Club and Lythgoe, who also becomes a creative partner, visionary and executive producer of Triller Fight Club and will bring his famous skills as a television producer and impresario to the entertainment at Triller Fight Club Events. The announcement was made jointly by Lythgoe and Ryan Kavanaugh, co-owner of TrillerNet, which is the parent company of Triller Fight Club and the global AI-based short video and music discovery app Triller.
“So you think you can fight” will follow in a format similar to “So you think you can dance”, but with a unique twist.
The series will pair a famous action star with a professional fighter, each selecting an amateur boxer through a global talent search and competition, as well as voting and audience participation. The selected contestants will each undergo rigorous mental and physical training, competing against each other with a winner for each category, lightweight, heavyweight and MMA. Each winner will participate in a professional fight at a main Triller Fight Club event that will kick off their professional boxing career.
As the new Creative Partner and Executive Producer of Triller Fight Club events, Nigel will be tasked with combining the intense competition of world-class boxing with on-board entertainment from your seat by global music stars and celebrities to create four quadrant entertainment. experience that defines Triller Fight Club.
Lythgoe is already working on the next Triller Fight Club June 19 event at Miami’s LoopDepot Park, which will be themed “The Greatest Showman” in recognition of current boxing showman, undefeated Teófimo López, who puts his five championship belts on the line in the fight against undefeated George Kambosos Jr. for the undisputed George Kambosos Jr. lightweight world champion. the June 19 The event will make history by having undisputed male and female title fights on the same card for the very first time, with Franchon Crews-Dezurn taking on Elin Cederroos in a four-belt title fight on the main map.
the June 19 The event will be followed by the August Triller Fight Club event, in which one of the world’s most respected and accomplished athletes, Evander “The Real Deal” Holyfield, the only person to win the world title. heavyweight four times, will return to the ring to fight Kevin McBride in a six-round bout. Veteran McBride (35-10-1) is best known for ending Mike Tyson’s career in June 2005 when Tyson retired in the sixth round in Washington, DC. The action will continue in September, when Triller Fight Club hosts the highly anticipated return of the Golden Boy himself, Oscar de La Hoya, in a match to be announced this summer.
“Nigel Lythgoe is a giant among giants, and his new role at Triller is a total change for us,” said Ryan Kavanaugh. “Nigel has changed the face of competition-based television around the world, and there is no one better to help us bring the excitement of Triller Fight Club to our global audiences, both through our exciting new series streaming and adding its visionary storytelling capabilities. at our Fight Club events. We couldn’t be happier to welcome Nigel to the Triller team. “
Snoop Dogg, partner of the Triller Fight Club, noted, “Boxing and dancing share the same moves and rhythm, and who better to take Fight Club to the next level than the person who brought the world ‘American Idol’ and ‘So You Think You Can Dance,’ the iconic talent discovery platforms where music, competition, movement and staging all count for victory, which in our case is hopefully by knockout . “
Nigel Lythgoe commented, “Triller has built something amazing, and they really have their finger on the pulse of directing live events. As a lifelong music and boxing fan, I am delighted to step into the ring with Ryan, Snoop and the entire Triller team to join their disruptive and innovative journey. Everyone is fighting for something in this world, and I’m excited to tell the many compelling stories behind the embossed gloves.
Nigel Lythgoe is the co-creator, executive producer and chief judge of Fox’s “So You Think You Can Dance”, launched in 2005. Lythgoe produced “Pop Idol” in the UK and its US edition, “American Idol” , which has helped change the face of American reality TV. Nigel began his career as a dancer and later as a choreographer, eventually choreographing over 500 TV shows. He then turned to television production as the director of entertainment and comedy at London Weekend Television, where he commissioned and produced legendary television shows including “Gladiators” (produced as “American Gladiators ”in the United States) and“ Blind Date ”.
“So You Think You Can Fight” is slated to launch later this year on Triller’s new live-streaming platform, Triller Verzuz TV, which was created thanks to recent acquisitions by TrillerNet of Swizz Beatz and the channel. Revolutionary live broadcast from Timbaland, Verzuz, and the world’s leading live broadcast channel. FITE event streaming platform (FITE.tv).
The new series is inspired by the growing popularity of boxing among Millennials and Gen Z and by Triller’s successful expansion into boxing, which began with the now legendary Mike Tyson vs Roy Jones Jr fight and the musical show that broke digital Pay Per Views records in November 2020. Formalized as the Triller Fight Club in partnership with Snoop Dogg, the next event was the April 17 Jake Paul vs Ben Askren PPV fight, which became one of the Most talked about, bet and pirated sporting events of 2021. The PPV featured nine additional fights as well as performances from music superstars Justin Bieber, Ice Cube, Snoop Dogg, The Black Keys, Doja Cat, Saweetie, Diplo, Major Lazer and commentators including Pete Davidson of “SNL” and internet stars Charli and Dixie D’Amelio.
About Triller Fight Club:
Triller Fight Club is built around a new approach to four quadrant entertainment; bringing together music and boxing fans for an unprecedented entertainment experience. Launched in 2020 with the Tyson vs. Jones PPV fight, which broke all digital combat PPV records and became the 8th most successful fight PPV in history, Triller Fight Club continued to evolve towards the founders’ vision. Ryan Kavanaugh and Snoop Dog. Triller Fight Club is redefining the sport of boxing as media property by pairing some of the world’s best music and entertainment talent with a growing roster of elite, telegenic and eclectic athletes, including legends in their discipline. and rising stars from all over the world.
Triller Fight Club is owned by TrillerNet, a one-of-a-kind company that consolidates technology and content platforms to lead the transition to Internet 3.0. TrillerNet connects music culture with sports, fashion, entertainment and influencers through a 360-degree view of content and technology. TrillerNet, which owns the globally popular Triller app used by musicians, celebrities, athletes and culture makers in general, has over 300 million users worldwide. The Triller app, unlike other popular short video apps it is often compared to, encourages its users to post content created on the app to other social media platforms and websites. The app uses proprietary AI and machine learning technology that is uniquely tied to the content rather than the user. By tracking content, Triller enables its taste makers and users to deliver their content virally to affiliate and unaffiliated sites and networks, reaching hundreds of millions of additional users. Data and information gleaned from the Triller Network, its creators, artists, and users (in-app and off-grid) are used to schedule longer-form content, connect web users with the content, and provide opportunities. unprecedented engagement and monetization. TrillerNet has developed some very successful campaigns that start with the app and continue across the content and tech ecosystem with some of the world’s biggest brands including Pepsi, McDonalds, Weedmaps, DraftKings, L’Oréal and many more. ‘other. TrillerNet offers brands a unique content and technology solution, including direct deals with influencers and celebrities. This branded content journey begins with a short video and can easily develop into long and valuable content distributed through the Triller Network, such as live boxing events and music PPVs, fashion shows, and episodic reality content. on TrillerTV. Some of the more than 65 original half-hour TrillerTV shows include ‘Ask a DAM Question’ from the D’Amelios family, Jennifer Lopez In The Morning, Jake Paul: Staying On Top, 2 Chainz Let’s Do It, DJ Khaled’s Spreading Love, Hype Les Coffee Talks by House’s Thomas Petrou, Josh Pong by Josh Richards, Ur Lov’d: the Noah Beck Show, Fat Joe’s Masterclass, The Perez Hilton Show and Too Tired To Be Crazy by Violet Benson, among others. TrillerNet also owns Verzuz, the massive live music platform launched by Swizz Beatz and Timbaland, and Triller Fight Club (www.TrillerFightClub.com), which launched last year with the highly successful Tyson-Jones Fight which broke digital PPV records. Other participations include the leading AI-based customer engagement platform Amplify.ai, and FITE, the premier live event and streaming platform PPV, AVOD, SVOD.