BetMGM signs MMA reporter Ariel Helwani as brand ambassador
betting company and digital games on the ports BetMGM announced on Friday Signature of Mixed Martial Arts (MMA) journalist Ariel Helwani as Brand Ambassador.
Media personality Helwani will integrate BetMGM in its promotional content, and will also be featured in upcoming marketing campaigns, social media content and promotions, as well as fan events.
Helwani has worked with major sports stores in the past, such as ESPN, SB Nation, and he currently hosts The MMA Hour for Vox Media, as good as The Ringer MMA Show podcast, breaking down the latest fights across MMA, boxing, and pro wrestling.
Helwani received the World MMA “Journalist of the Year” recognition for 10 consecutive years.
Welcome to the BetMGM family @arielhelwani!
Learn more about the top MMA personality who becomes a BetMGM Ambassador 👇 https://t.co/tJgzO7Zevd
– BetMGM (@BetMGM) September 24, 2021
“Sports betting has always been closely linked to the world of mixed martial arts and now, with its availability in more states, I am delighted to be working hand in hand with BetMGM to provide unique insight into the world of sports betting.” , said Ariel Helwani. in an official press release.
Matt Prevost, Director of Revenue, BetMGM, added: “Ariel has been instrumental in growing MMA over the years with the masses. His in-depth knowledge and signature reporting style make him a tremendous addition to the BetMGM team.”